Gallup gives up trying to rank 2016 presidential candidates

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Poll Watch: Gallup Ends ‘Horse Race’ Polling of 2016 Presidential Race to Focus on Issues
It is hard to escape horse race polling and predictions as pollsters of all stripes have been asking voters for months (and in some cases years) whom they will support in next year’s presidential race. But Politico reported on Wednesday that one of the biggest names in polling, Gallup, has decided to take a step back from the frenzied who’s-in-first coverage and focus solely – for now, at least – on what the American public thinks about issues.

Gallup was widely criticized in 2012 after its pre-election polls were found to have overestimated Mitt Romney’s share of the vote. The organization conducted an in-depth review of its pre-election polling, which uncovered a series of methodological problems that appeared to lead to faulty results and an inaccurate picture of the electorate.